Max Busser celebrates a decade in business with a streamlined titanium Horological Machine at a remarkable price point
It’s 10 years since Maximilian Busser and Friends – MB&F – sprang into life as a vehicle for the maverick ideas and unbridled creativity of its founder and his myriad collaborators. To mark the occasion, MB&F has produced a new, more sensuously formed version of its HM5 driving watch, which it’s calling HMX. And it’s considerably less expensive than anything the brand has released before.
The HM5 took its inspiration from 1970s motoring watches, with the time shown in a vertical digital display that made it easy to see while the hand was at the steering wheel. HMX works in the same way: a bi-directional jumping hours and trailing minutes is displayed using horizontal discs bearing mirror images of the numerals that are then reflected at 90 degrees and magnified by two sapphire crystal optical prisms.
This time, however, the shape of the timepiece is much more curved and sleek, suggesting perhaps a later breed of sports cars than the macho vehicles that inspired the HM5. Instead of the slatted “engine cover” on top of the watch, this time we have a full window, like the rear window of a Ferrari with the engine on full display within.
For the HMX, MB&F has come up with a three-dimensional movement powered by a Sellita gear train and developed in-house (presumably drawing on many of the innovations originated in the HM5 movement developed by Jean-Francois Mojon/Chronode). On the underside of the watch the 22k gold automatic winding rotor is visible, with a design that recalls the look (perhaps) of a car engine alternator – the device, after all, which keeps a car’s battery charged.
Those two nuts on top of the movement resembling a car’s oil cap? Well, they’re oil caps for a watch: the watchmaker unscrews them to oil the jewelled bearings for the indicator discs. Jeremy Clarkson would no doubt approve, though we’re not sure what he’d make of the legend, “A creative adult is a child who survived” – a mantra of Max Busser’s that’s engraved on the rotor.
The watch, which has a 42 hour power reserve and a lightweight titanium case, comes in four different colourways with supercar connotations: Lotus black, British racing green, Bugatti blue and Ferrari red.
Perhaps most remarkably of all, MB&F is deliberately taking a hit on the pricing of this one, as a mark of ten years of success. Whereas most MB&F watches are comfortably over the £100K mark, this one comes in at just £24,900. Expect to have to fight for one though – just 20 are being made of each version. In the UK, MB&F is available exclusively at Marcus watches on London’s Bond Street.
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